Unboxing our August Box Aetheria

Hey Goddess,

August was a fun one.

Not only did subscribers unbox Aetheria, but I also packed up a handful of PR boxes and sent them to some amazing women I've followed for years. Every time I send a PR box, I still get nervous. Will they like it? Will it fit? Will they understand what Frore is all about?

Thankfully, they did.

Meet Aetheria

Aetheria was our August Goddess. A beautiful black lace set with delicate diamanté details that caught the light perfectly.

She felt powerful, elegant and a little bit mysterious. The kind of set that instantly makes you stand a little taller when you put it on.

This wasn't a loud set. It didn't need to be.

Sometimes black lingerie just gets it right.

More than just lingerie. I know I say this all the time, but Frore was never supposed to be just about lingerie. Of course I love the sets. I studied lingerie design, worked at Agent Provocateur and could happily spend hours talking about lace.

But what I really love is the feeling, that moment when the box arrives, the excitement of opening it.

Find out all about that months surprise Goddess. The confidence that comes from wearing something beautiful underneath your everyday clothes. Even if nobody else knows it's there - that is FRORE.

Meet Our PR Girls

• Carys Hannah: The girliest queen made a fabulous video unboxing her PR box, showcasing the elegance and beauty of our latest collection. We know Carys would love our July Gaia set - P.S Spoiler it's pink.
  
  
• Beth: A fitness influencer who took her Frore set to Ibiza. Does this make us international?! WOW, we cannot get enough of her!
  
  

Izzie: A self-care goddess who has battled acne and now embraces self-love, sharing her inspiring stories. Izzie is amazing, our founder, Lorna, has followed Izzie for years. Izzie posted her unboxing to her stories, is a big wow moment!

The unboxing ritual

My favourite way to unbox a Frore delivery?

Make a drink (wine or hot chocolate depending on the mood)

Put your phone down.

Take five minutes for yourself.

Open the box properly instead of throwing it on the side for later.

The whole point is that it feels special.

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  Want to join the club?

  Every month we create a brand new Goddess, complete with a surprise lingerie set, a gorgeous gift and a confidence-building activity card.

  Choose from monthly, quarterly or one-off boxes and let us take care of the surprise.

  Trust me, your lingerie drawer will thank you.

  Love and lingerie,

  Lorna 🤍

  Founder, Frore | The Lingerie Club