A new year always brings a sense of possibility, however I didn't want January's box to feel like pressure, resolutions or becoming a completely different person overnight.
Instead, I wanted it to feel exciting.
A fresh start, a little confidence boost and a reminder that you already have everything you need to make this your year.
That's where Hebe comes in.
Meet the goddess behind the set
Hebe is the Greek goddess of renewal, ease and gentle return. She represents fresh starts, glowing confidence and stepping back into yourself like you never left.
What I love most about Hebe is that she doesn't represent reinvention. She represents remembering who you are. The confident version of you is already there, sometimes she just needs a little reminder.
The PERFECT energy to bring into January.
Shop previous goddesses
Missed a goddess? Some of our previous sets are available to shop, each one inspired by a different goddess and created to make you feel incredible.
Shop previous sets
What's inside the box
This month featured an elegant three-piece mesh set with playful black embroidery.
Inside the box, our goddesses received:
- Embroidered bra
- Matching suspender
- Matching brief
This set is light, comfortable and BEAUTIFUL. I know you'll love it. The mesh keeps it feeling effortless, whilst the black embroidery adds just enough detail to make it feel special.
The photoshoot story
This month's photoshoot was beautifully simple.
I headed into the studio with Natalia Zoopa and although I was actually feeling quite poorly that day, the images came together better than I could have imagined. The lighting created the most incredible sunrise effect across the studio, filling the photographs with warmth and softness that felt perfectly in keeping with Hebe's energy.
We kept the styling clean and understated, allowing the embroidery and delicate details of the set to take centre stage.
Sometimes the simplest shoots end up being the most beautiful.
Confidence card
Every Frore box includes a confidence card because beautiful lingerie is only part of the experience.
This month's activity focused on creating a manifestation mood board, giving your biggest dreams somewhere to live instead of keeping them tucked away in your head. Whether it was something you wanted to achieve, learn, experience or buy, the invitation was to think bigger than usual and create a vision of the year ahead.
Join The Lingerie Club
Choose from monthly, quarterly or one-off boxes and receive surprise luxury lingerie, a gorgeous gift and a confidence-building activity inspired by a different goddess every month.
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A note from me
I loved starting the year with Hebe.
There's something refreshing about beginning with a set that feels light, comfortable and full of possibility. Between the soft mesh, the playful embroidery and the warm sunrise tones from the photoshoot, everything came together in a way that felt effortless.
This is goddess behaviour.
Love and lingerie,
Lorna xo